Corner to Corner - "Free Parking" to "Go to Jail"
Houses and Hotels
A few years back, I got the chance to work on a couple of themed Monopoly projects for EA - a futuristic monopoly, a world cities monopoly, and a Nintendo monopoly. The schedule was very intense, but luckily, I did not have to split my time with any other projects, a rarity at BrainZoo. The client wanted a futuristic take on Monopoly City referencing retro and art deco scifi styles to create a very fun and family oriented atmosphere. This was awesome and had plenty of source material, but extremely difficult as well in that several fantasy films had recently come out utilizing that same style. Finding our own niche without looking like "Meet the Robinsons" or "Robots" was not easy. In the end we settled on a Cloud City/5th element approach. Since the game was not designed to have an open world exploration approach, but rather a turn based progression from street level, from property to property just like the board game, we looked for ways to make the world feel bigger. By placing the world in the sky, we could show other possible game levels in the distance and thus, part of a much more expansive world. By making the streets see through, we could show that Monopoly City itself was merely the top of some unknown quantity of levels. A theme that came up a lot as we designed was the idea that Monopoloy City continuously expanded, unfolded, and evolved. A lot of the building structures are very modular for that very reason. Small things coming together to make large things. More to come soon!